Privacy policy

At AM.IT Design ("AM:IT", "we", "our", or "us"), we value your trust and are committed to protecting your privacy. This Privacy Policy explains how we collect, use, disclose, store, and protect your personal information when you visit or make a purchase through www.am-it.in  or otherwise interact with us. This policy is intended to comply with applicable Indian laws, including the Digital Personal Data Protection Act, 2023 ("DPDP Act"), and other applicable regulations. (AM:IT)

1. Information We Collect

We may collect the following categories of personal information:

Personal Information

  • Full name
  • Billing and shipping address
  • Email address
  • Mobile number
  • Date of birth (where voluntarily provided)
  • Gender (optional)
  • Measurement details for customized garments
  • Account login credentials

Order Information

  • Products purchased
  • Order history
  • Payment status
  • Delivery preferences
  • Alteration and customization requests

Payment Information

Payments are securely processed through authorized third-party payment gateways. We do not store your complete debit card, credit card, UPI PIN, CVV, or banking credentials on our servers.

Technical Information

When you browse our website, we may automatically collect:

  • IP Address
  • Browser type
  • Device information
  • Operating system
  • Pages visited
  • Time spent on pages
  • Referral source
  • Cookie identifiers
  • Website usage analytics

2. How We Use Your Information

We use your information to:

  • Process and fulfil your orders
  • Provide bespoke customization services
  • Deliver products
  • Process payments
  • Verify transactions
  • Respond to customer service requests
  • Manage your account
  • Send order confirmations and shipping updates
  • Improve website functionality
  • Personalize your shopping experience
  • Prevent fraud and unauthorized transactions
  • Comply with legal obligations
  • Conduct analytics and business intelligence
  • Send promotional communications where you have opted in

3. Marketing Communications

With your consent, we may send:

  • Product launches
  • Collection previews
  • Sale announcements
  • Event invitations
  • Appointment confirmations
  • Exclusive offers
  • Newsletters

You may unsubscribe at any time by clicking the unsubscribe link in our emails or by contacting us.

4. Cookies and Tracking Technologies

Our website uses cookies and similar technologies to:

  • Remember user preferences
  • Maintain shopping cart information
  • Improve website performance
  • Measure website traffic
  • Analyze customer behaviour
  • Deliver relevant advertisements

You can manage or disable cookies through your browser settings. Please note that disabling cookies may affect certain website features.

5. Sharing of Information

We do not sell or rent your personal information.
We may share your information with trusted service providers including:

  • Payment gateway providers
  • Shipping and logistics partners
  • CRM providers
  • Email and SMS service providers
  • Marketing automation platforms
  • Website hosting providers
  • Analytics providers
  • Customer support platforms

These providers are contractually required to protect your information and use it only for providing services on our behalf.

6. International Transfers

As we serve customers globally, your information may be transferred to and processed outside India where our service providers operate. We take reasonable measures to ensure that your personal information receives an adequate level of protection.

7. Data Security

We implement appropriate technical and organizational safeguards, including:

  • SSL encryption
  • Secure payment processing
  • Access controls
  • Firewalls
  • Password protection
  • Periodic security monitoring

While we strive to protect your personal information, no method of transmission over the internet is completely secure.

8. Data Retention

We retain personal information only for as long as necessary to:

  • Complete your orders
  • Provide customer support
  • Comply with tax and accounting obligations
  • Resolve disputes
  • Enforce our agreements
  • Meet legal and regulatory requirements

9. Your Rights

Subject to applicable law, you may have the right to:

  • Access your personal information
  • Correct inaccurate information
  • Update your information
  • Request deletion of your personal data
  • Withdraw consent where processing is based on consent
  • Request information regarding how your data is processed

12. Payment Security

Payments made on our website are processed through secure, PCI-DSS compliant payment service providers. We do not have access to your complete payment credentials.

13. Analytics

We may use analytics tools such as Google Analytics, Meta Pixel, and similar technologies to understand customer interactions, improve our services, and measure marketing performance.

14. Legal Compliance

We may disclose personal information where required:

  • by law,
  • under court orders,
  • government requests,
  • regulatory authorities,
  • fraud investigations,
  • protection of our legal rights.

15. Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes in our business practices, legal requirements, or technology. The updated version will be posted on this page with a revised Effective Date.

16. Contact Us

If you have any questions regarding this Privacy Policy or wish to exercise your privacy rights, please contact us:

AM.IT Design
Customer Care Email: contactus@am-it.in
Customer Care Phone: +91-9810520824